We are proud to share that this week we were announced as being one of the 3% of Google Partners who achieved Premier Partnership status in the UK.
The factors that qualify:
Existing client growth: We have grown our existing clients, measured by year on year ads spend growth among our existing Google Ads clients.
New client growth: Our solid acquisition of new clients, measured by year on year ads spend among existing first-time Google Ads clients.
Client retention: We have demonstrated a strong ability to sustain client business, measured by the percentage of clients with active Google Ads spend which is managed by us, year on year.
Product diversification: We have demonstrated investment in product mix beyond Search, measured by the percentage of non-Search spend in YouTube, Display & Video 360, Display, Apps and Shopping each calendar year.
Annual ads spend: Investment in Google Ads or Google Marketing Platform, measured by spend across managed accounts each calendar year.
Performance, Spend and Certifications are the three pillars for a Google Premier Partner:
Performance - Our registered Ads manager account has a minimum optimisation score of 70%, meaning our clients are in safe hands when it comes to Google ad recommendations.
Spend - Our ads manager account maintains a 90 day ad spend of above £200k across all of our managed accounts.
Certifications - Over 50% of our account strategists are certified in Google ads, with at least one certification in each product area.
Why work with a Google Premier Partner such as Ecrubox
Ecrubox has been recognised for maximising campaign success for our clients, driving client growth by maintaining clients’ campaigns and demonstrating Google Ads skills and expertise with our certifications.
Joe Bennett
Head of Performance Marketing
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